On November 23rd, IDC released a report that compared with PC and servers, smartphones will perform next year. The worst situation of smartphones may have passed, and the market is expected to return to normal in the second half of next year.
In the economic background of weak global demand and unclear prospects, the smartphone market is still struggling, all manufacturers including Samsung Electronics and Apple, including South Korea, are affected. However, only Apple has grown up in the third quarter, and sales of iPhone & NBSP; sales increased by 9.7%year -on -year, and achieved sales revenue of 42.626 billion US dollars (about RMB 308.8 billion).
It is learned that in the third quarter of shipments, Samsung's first -ranking shipments were 64 million units, and the second -ranking Apple was 51.9 million units. Followed by Xiaomi 40.5 million units, 25.9 million vivo, and 25.8 million OPPO. Apple increased by 1.6%at the same time, while Samsung fell 7.8%, and Xiaomi fell 8.6%. Vivo and OPPO decreased by more than 20%respectively.
IDC said that although the Android mobile phone brand and the supply chain are still cautiously watching their views, when the supply chain has slowed for 1.5 years and the inventory has been revised for three quarters, the Chinese mobile phone inventory tends to be normalized, the semiconductor out of stock is relieved The new machine drives the improvement of mobile phone specifications. This year, the Q3-Q4 smartphone industry is expected to bottom out.
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